What are Meta Tags?
31 May
What are Meta Tags?

Meta tags are snippets of code that help search engines and visitors to better understand the contents of your web page. These tags do not appear on
the page itself, but rather in the page’s code. Tags can be used to list a page’s keywords and meta descriptions, as well as to specify directories in which the page should be included.

What are Meta Tags?

Meta tags are the name, description and keywords of your website. They are used by search engines to index your website and show it in search results.

They also play a role in how Google displays your site when users do not have Javascript enabled on their browsers. In this case, Google will use the title tag to display a description of what you’re about.

Meta Tags are an important part of SEO because they allow you to control how your page is perceived by search engines and visitors alike. They help with click-through rates (CTR) which can improve rankings on SERPs as well as increase time spent on-site, which is another ranking factor for Google’s algorithms.

Open graph meta tags

Open Graph meta tags are a way to tell search engines and social media platforms what your content is about. They can also be used to optimize your content for search engines and social media.

Meta tags are metadata that tell the engines how you want your page to appear in their results, as well as how it should be displayed on Facebook and other social networks.

Adding meta tags to HTML pages

Meta tags should be added to the head of the page.

Meta tags should be in HTML5 and are case-sensitive.

Meta tags should always be added to the page before your tag, because meta tags are information about your website and not content on your website.

If you want to add some meta information anyway, then you can use an HTML comment:

You’re probably better off focusing on optimizing your content than obsessing over meta tags.

Meta tags can be useful for search engines, but you should focus on optimizing your content.

Web pages are often judged by their meta tag content. This means that if your site is filled with good information, it's going to rank higher than sites that don't have as much valuable information on them. The problem is that meta tags don't really have any bearing on a page's ranking anymore; they're now more of an afterthought than anything else.

The reason why many people still include meta keywords and descriptions in their blog posts and pages is because they're trying to optimize their websites for search engines like Google (which happens to use those same words as part of its algorithm). However, there are other ways of doing this without having to worry about using specific words: writing content that's relevant and high quality will help improve traffic more than focusing on meta keywords would ever do!


Some people get very obsessive about meta tags and think that optimizing them for search engines is the key to getting more traffic. In reality, though, meta tags are only part of a larger picture—your content and your online presence as a whole. As long as you’re publishing useful content, interacting with other website owners, and using social media effectively, you shouldn’t have to worry too much about the exact phrasing of your title tag or description tag. That said, we still recommend learning more about meta tags if you plan on doing any kind of SEO work (even if it’s just adding some keywords to an existing site). Being aware of at least their basic functions can help ensure that your pages are properly coded for search engine visibility in the future!

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